The Daily: Digital newspaper closes

Rupert Murdoch closes the The Daily - daily newspaper worked through application only. "The reality has shown that we can reach an audience long enough"
"It was a brave experiment in digital light." The Daily (Photo: Official website)
The experience of the Display Corporation News Corp failed to produce a digital newspaper. The corporation announced that it is closing the The Daily, launched in February last year as a daily newspaper published only store the contents of its iPad Apple device - and later joined Android. The technology of the paper, as well as some of his staff, will be merged into the New York Post, which is also owned by News Corporation. Editor of The Daily will become publisher of the New York Post.

In a press release, quoted head of News Corp Rupert Murdoch, saying that "since its release, The Daily was an experiment brave in digital publishing, and engine innovations spectacular. Unfortunately, reality has shown that we can reach an audience long enough, quickly enough, to convince us that the economic model of the paper will put the long term. "Murdoch added that "We will take the best lessons we produced from The Daily, and apply them in our systems."

Recall that subscription to The Daily cost about $ 40 per year, or 99 cents a week. Contents of the paper were provided for free by subscribers, but it was not possible to access all the paper from a platform that is not a tablet or smartphone.