Apple: working on a new category of devices

Apple CEO admits that the company working on a new category of devices, but not ready to commit that it will launch this year

Apple CEO tries to excite the crowd of investors, talks about her new product category Apple works. Conversation investors in Apple unveiled the reports first quarter, Cook hinted launch of a brand new product later this year. "We're working on more surprises," said Cook. "Our teams are working on devices, software and services new stunning, and we can not wait to display them in the fall and throughout 2014," said the CEO. Asked about those new products and the date on which the Company may view them, said Tim Cook that "the reality is that working on truly innovative products is very difficult. I promise that we work closely with partners to reach Map launches exciting. "
Talking about what product Apple? Estimates are that smart watch, which comes with a modified version of the iOS operating system which uses the company is now on the iPhone, iPad and iPod Touch. The first rumors about Apple too smart alarm began to appear at the end of last year, due to the rise in popularity of this category, fueled by projects like Pebble and I'm Watch, which received much attention in the past year.
The big problem trying to prediction of new launches from Apple is a veil of secrecy, covering not only the activities of the company itself but also that of its partners, who produce the products in question. Apple inclination to sign exclusive agreements or initial the new technologies, which makes it very difficult role that its products close to the original launch. This was, for example, with the iPhone - a case in which Apple could put your hand on the latest touch screens and display technology level to its competitors managed to get only months after launch.