News Corp. Sold MySpace - formerly the world's largest social network - 35 million dollars
MySpace sold a fraction of its peak value. AllThingsD technology blog revealed tonight (Wednesday) that the company Specific Media has agreed to buy the new social network from News Corp. 35 million. Recall that News Corp. MySpace bought six years ago at 580 million dollars. Who's new owners once considered Facebook's big competitor is advertising company, who wants the information to MySpace because the social network of users - information that will enable them to better segment for advertising purposes. According to the profile it put Wall Street Journal, in Specific also interested in becoming a company that sells advertising space to other sites the company has its own advertising space. Although treatment of MySpace as a failed venture in recent years, still has 60 million users worldwide, making her the advertising space is also attractive at this point. As a change of management, the current MySpace CEO retires, Mike Jones from his position in two months. In addition, about half of 400 employees are expected to receive dismissal letters while. CEO Specific Meida, Tim and Ondrhuk, Jones will run well after retirement the MySpace.
Then came Facebook
Facebook ruined the celebration (Photo: publicists) MySpace was founded in 2003, and in 2006 became the popular social network in the U.S.. Network allows any user to design their own user card, and became the favorite of musicians because the proposed mechanisms for advanced play music over the network and tools for managing pages of fans. MySpace remains at the summit by early 2008, then began to Facebook - its largest competitor, to pass. During 2009 and 2010 the company tried to reshape it, while adding new options and changing the interface, but its popularity continued to fall. Also integration with Facebook Connect, enabling access to MySpace using Facebook identity, and focusing on musicians, not help it position itself as a site that already does not compete with Facebook's old-fashioned, but a new product.
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