Report: Google interested in buying Yahoo

According to reports, Google is in talks intended to build an offer to purchase Yahoo. Is that what will save the shuffling Internet company? 

Is Google going to buy Yahoo? Wall Street Journal reports that the company is in talks with investment firms so that they will help to finance the purchase of Yahoo's core business, according to a close. According to the report, there were several meetings on the subject but have not formulated a formal offer. In 2008, Microsoft offered to buy Yahoo for $ 47.5 billion, but was refused, claiming that the company is worth more. Yahoo's value today is about 14 billion dollars. Last September, the Board dismissed Yahoo CEO Carol country, and appointed instead the temporary CEO Tim Morse. The company has been struggling to find potential buyers.Google wants to use Yahoo's advertising platform, which is the second of her popularity on the network (after Google), and to deepen its ties with content partners, Yahoo's senior.Google Yahoo integration will also expose millions buyer new potential users of its social network "Google-plus". If the move indeed materialize, is likely to encounter regulatory resistance due to fear Lmonopolizm. Transaction in 2008 was thwarted in advertising cooperation between Google and Yahoo for those reasons. Although online advertising market is growing every year by 20% - Yahoo did not increase its revenues in, which add up to now about two billion dollars a year.